1.      Ensure your application is reliable and has been rigorously tested
2.      Take advantage of unique functionalities with devices
3.      Make it commercially savvy – good adaptation of external sources
into mobile (media content, computer or console applications,
lifestyle solutions, social media, etc)
4.      Be unique and innovative
5.      Price your application reasonably and competitively

Know more about Sony Ericsson’s channels to market at http://bit.ly/jPfwD